For brands across the UK and Europe
Ongoing Shopify support, maintenance & development
Keep your store moving after launch. Spell&Sell provides monthly engineering capacity for maintenance, new features and optimisation, with priorities agreed around your trading calendar and the work your team needs to deliver.
What we can help you maintain and improve
Store maintenance & fixes
Investigate theme issues, app conflicts and broken shopping journeys. Prioritise work by its effect on customers and trading, and test fixes before release.
Ongoing Shopify development
Build reusable theme sections, improve product and collection templates, and deliver features from an agreed backlog without starting a new project for every change.
Performance & conversion
Review storefront speed, mobile usability and the path to checkout. Use analytics and QA to decide what to change, then measure the result where reliable data is available.
Apps, integrations & markets
Maintain the connections between your storefront and the systems behind it. Scope subscription, analytics, fulfilment and Shopify Markets changes around your existing setup.
A monthly plan built around your backlog
Our existing engagement options reserve 30, 60 or 120+ engineering hours per month. The team mix, response targets, priorities and commercial terms are agreed before kickoff. Capacity is planned across the work you need, rather than treated as an unlimited support promise.
Review the store
We review access, the theme, apps, integrations and outstanding issues. Share your release plans and the constraints your internal team is working with.
Agree the priorities
We turn the backlog into scoped work, agree how urgent issues are handled and schedule delivery around campaigns, launches and peak trading.
Deliver and review
Changes are tested before release. We review what shipped, what remains and what should come next as your store and priorities evolve.
See the storefront work behind our approach
These projects show examples of our Shopify engineering and customer-experience work. Your support scope will depend on your own store and priorities.
Shopify support questions
Can you support a store built by another team?
We start by reviewing the existing implementation and access. That review establishes what we can maintain, which dependencies need attention and whether any work should be handled as a separate project.
Is emergency or round-the-clock support included?
Availability, first-response targets and escalation arrangements are recorded in your proposal. Discuss critical trading periods before kickoff so the agreed coverage matches your requirements.
Do you work with UK and European teams?
Yes. We agree communication, working hours and delivery schedules with your team, including requirements for stores selling across markets.
What if we need a rebuild or migration first?
Start with our Shopify development services or Shopify migration services. We can scope the launch work and ongoing support together, with clear ownership for each phase.